Geekery

Love the name of the blog...interested in the content. Blog is called Nonprofit Geekery

This is post is about the SXSW conference which brings together geeks and non-profits. This post is Nick's 10 take aways.

1.Front and center..a reminder to use stories
3 is our less is more
4: what if we did think of our website as an approachable, friendly person..what would it look like?
6 We need to do this..who do we serve..and how can we target our communications strategies
7 We need to do this too: create an editorial calendar. What would be on it?
8 Who are the super advocates for tobacco control...and how can we best help them?
9 Experiment frequently: we are already talking about how to do this with short pilots using a few people
10. How can we help our partners create content that people want to talk about and are excited to share?

What's our sentence?

Can we define our organization's purpose in one sentence?

Google's is "We organize the world's information and make it universally accessible and useful"

"This is not a tag line but a single idea that defines the company's reason for existing. Discover what your company is best at and put it into a sentence." (From Harvard managment's tip of the day)

What are we best at? What is our organizations number one reason for existence? Where do we add the most value?

It's not good enough to be pretty good at everything. You have to be the most of something

What is our

definitive statement about the difference (we) are trying to make in the world

from Roy Spence
Can we describe what we do best in one sentence?