Thursday, December 2, 2010

Recognizing awesomeness

How do we share credit and praise work well done?

Here is a story of a boss who bought his employees cars and trips to Fiji...we can't do that...but are there other ways we can recognize awesome contributions?

Saturday, November 6, 2010

What we can learn from climate change

Work in Energy Efficiency is showing that using social science can result in reducing energy use. Are there applications for public health?

Robert Cialdini(expert in persuasion) told David Roberts of Grist, social psychology is:

"the least capital-intensive way of making change…Technology costs a lot. Incentive programs cost a lot (and as soon as they are discontinued, the behavior flops back). Legislation, legal constraints, taxes, penalties of one sort or another–those are costly in terms of social capital, which organizations and governments are loathe to spend these days.

What you have with social psychology is a set of procedures that are essentially costless to enact, but product levels of change that are comparable to those other mechanisms." From Power of Peer Pressure

Opower, an organization that Cialdiniu advises found they could reduce energy use by mailing personalized energy use reports to people that showed their energy use compared to their neighbors and game them a smiley face when they used less energy.

Why it worked:
Relevant, personalized feedback
Made the data visible ( in a way people could understand fast)
Showed a comparison ( more meaningful, easier to understand)
Social influence/Social norms: I am influenced by my neighbors and I am motivated to compete with them ( keeping up with the Jones in reverse)

A comparison of ten energy saving programs that use social science found that these strategies work: Make energy use visible, set measurable goals, market relevant benefits, leverage social norms and networks, promote competitions and goal setting, and speak to non-economic motivations. For more information
Visible and Concrete Savings: Case Studies of Effective Behavioral Approaches to Improving Customer Energy Efficiency
Nov 2010

Tuesday, March 23, 2010

Geekery

Love the name of the blog...interested in the content. Blog is called Nonprofit Geekery

This is post is about the SXSW conference which brings together geeks and non-profits. This post is Nick's 10 take aways.

1.Front and center..a reminder to use stories
3 is our less is more
4: what if we did think of our website as an approachable, friendly person..what would it look like?
6 We need to do this..who do we serve..and how can we target our communications strategies
7 We need to do this too: create an editorial calendar. What would be on it?
8 Who are the super advocates for tobacco control...and how can we best help them?
9 Experiment frequently: we are already talking about how to do this with short pilots using a few people
10. How can we help our partners create content that people want to talk about and are excited to share?

Tuesday, March 2, 2010

What's our sentence?

Can we define our organization's purpose in one sentence?

Google's is "We organize the world's information and make it universally accessible and useful"

"This is not a tag line but a single idea that defines the company's reason for existing. Discover what your company is best at and put it into a sentence." (From Harvard managment's tip of the day)

What are we best at? What is our organizations number one reason for existence? Where do we add the most value?

It's not good enough to be pretty good at everything. You have to be the most of something


What is our
definitive statement about the difference (we) are trying to make in the world
from Roy Spence
Can we describe what we do best in one sentence?

Wednesday, February 17, 2010

The Power of Online Networks

Hat tip to Michael Gilbert for this great article on how to support and engage online networks
5 tips for Creating Non-Proft Online Communities

The first two tips
The cause is the purpose....so don't set up an online space around our organization or our program...but rather the work of tobacco control and public health advocacy.

and

Listen...don't think of this as primarily a space to push information out. This is a space to listen and to help people connect to each other.

Journal of New Organizing

For those of us working with coalitions here is a resource I just found out about:
The New Organizing Institute and they publish a free newsletter

This first issue is heavy on lessons learned from the Obama campaign..but there are a lot of lessons that we can learn. I especially like the article on
Lessons Organizers can Learn from the Military The content may not be any better or worse than the other articles the "three key systems' and 8 steps chunk the information into bite size pieces I can use.

Monday, January 11, 2010

What Information do Communities Need

The Knight Commission published a report Information Needs of Communities in a Democracy. The three objectives are:

-Maximizing availability of relevant, credible information
-Strengthening the capacity of individuals to engage with information
-Promoting individual engagement with information that leads to positive public change

This sounds like what we are working on in public health. Two things of note:
People are desperate for "trusted intermediaries"...credible people who can help them make sense of the information that is most important, relevant and useful.

Being social media savvy is an important strategy..because it can help people leverage available resources. Public Media 2.0, a report by the American University Center for Social Media identifies five ways social media is changing people's "media habits"
Choice, conversation, curation, creation, and collaboration.

Friday, January 8, 2010

My Three Words

I've been inspired by Chris Brogan to pick three words to guide my in 2010.

My three words

Clear

This started out as prioritize. The question I want to ask myself is what is most important? What 1-2 things do I want to focus on? My time and energy are limited ( as it is for everyone I work with) I want to be clear about what is most important.

Meaningful: Is what I am doing meaningful? Does it support what I value most: relationships, the environment, health? How can I make policy work meaningful?
Build and support connections and relationship, connect with emotions, share successes and accomplishments, listen...

Easy: How can I make my work easier? How can I make work easier for colleagues? We live busy often hectic lives. We multi- task. We are most likely to do those things that are easiet.

Here are Beth Kantor's 3 words