How many fruit cakes do we have?

I'm thinking a lot about strategic planning...because we are going to be doing our's soon.

Blue Avocado Blog asks...do you have any programs that are like fruit cakes? You don't want to eat it...but you feel guilty throwing it away.

She talks about a resource center that is empty and brochures no one picks up....

A program or activity has to do one of two things ( or both)

1. "have a significant positive impact on the world" ( or the audience we serve) or
2. "Makes money for the organization."

There might be other reasons I would add, like builds relationships with key stakeholders.....but her point is a good one. What projects or activities do we maintain that aren't working any more?

I recently read that "Strategy is what you don't do." Food for thought as we get ready to plan for next year and the future.